I wanted to chat a little about the associated lifestyle of a ‘successful’ email marketer. What can you expect once you make it online? Because getting rich online is by no means an easy task, but I find it is a very rewarding achievement. Although my success online has come quite swiftly, it was very difficult. The fact is most who try their hand at email marketing will fail. But for those who keep going, there are untold benefits.
Why start email marketing?
For most of us, the answer to this is simple. We want money. That’s what we say when someone asks us, anyway. I’m sure most of you are aware of the scalability of an online business and just how lucrative the internet can be these days.
Personally, I looked past the ‘money’ side of things. I went one further. Why do I want money? The answer was simple. Freedom. Making a living online is different to making a living in the real world. You can make 6 or 7 figures every year with a 9-5 job. But would you rather make $300,000 annually doing that or $100,000 annually with more free time than you know what to do with? These are just some of the benefits of being a self employed email marketer.
Benefits of Email Marketing
- You don’t have to get up at 5 in the morning for work!
- You don’t have to drive 40 minutes to work each day!
- You don’t have to wear a business shirt to work each day!
- You don’t have a fat, ugly boss to answer to!
- You can sleep in to midday if you want!
- You can spend most of your day doing the things you love!
- You can go on vacation more often without worrying about not earning money!
- You can spend more time with your family!
Now, of course these are just the benefits of becoming a ‘successful’ email marketer. It isn’t like this for those who are just starting out or those who fail. But hey, if the thought of getting paid to sip at a Piña Colada on a beach in the Bahamas tickles your fancy, that should be motivation enough for you to stick at it!
Sadly, the above is a lie. That’s only what email marketing looks like once you make it. For those people still plugging away, this is a more accurate version of things.
In reality, email marketing looks like this:
- No income for weeks or months.
- Minimal income for months or years.
- Risky income – not stable and could go at any moment.
- Long work hours for months.
- Lots of research and staring at a computer screen.
That’s what you get when you’re on the road to becoming a ‘successful’ email marketer. Not so glamorous now is it? Folks, it takes a lot of hard work and dedication to get out of that stage. The fact is, some of you will not be able to get out of that hole.
Some of you will be stuck there forever and won’t ever find success online. I’m not going to tell you anyone can do it if they keep at it, because I don’t think that’s possible. You need to be a certain type of person. If you fulfill the following traits, then you’re in with a chance!
- Able to disconnect from social life for long periods of time.
- Can look at an LED display for 10-15 hours on end.
- Doesn’t get distracted easily.
- Can go with minimal to no sleep for long periods.
- Completely dedicated and focused on success.
If that’s you, there might just be a glimmer of hope for your cocktail party on the beach after all! I want to chat lastly about the four principles I believe are absolutely vital to email marketing success. If you don’t have ALL of the following traits, you aren’t going anywhere. The good part is that anyone can acquire these skills if they try.
Prerequisites For Success In Email Marketing
- Take Action – If you cannot take action, you will never move closer to your dream of email marketing success. This one is obvious. It’s all well and good to read posts like these all day but if you never act on it, what’s the point? Is it to be able to tell your grandchildren you know a lot about email marketing? Or is it to say that as you drive them around in your Ferrari 350?
- Get Educated – No one can jump into email marketing and be successful without knowing what they’re doing. This is the part I was talking about earlier where you’re going to have to spend hours researching your market and various EM techniques. Finding the balance of research and action is important. Don’t take action unless you know what you’re doing. But at the same time, don’t try to get a doctorate in email marketing before having started your first blog.
- Work Hard – A lack of effort is what kills people sometimes. You know how I said you’d have to work for hours on end? It’s true. There’s a misconception of email marketing being the ’2 hours of work a day’ lifestyle. You might be lucky to only have to work for 2 hours a day after you achieve success. The process of automating your EM business is tough to say the least. However, in the early stages of development, there’s no escaping the thousands of man hours that await you.
- Persevere – Probably the biggest one. Some people start email marketing and then after a couple of weeks or months they stop because they haven’t made a sale or don’t have many subscribers. Of course, some of this comes back to how hard you worked, but it’s not always indicative of how many sales you make. It’s very possible to be well educated and to work very hard on the action you’ve taken and still take a while to get off the ground.
NB: Your Email List – 5 Reasons Yours Sucks
That’s all there is to it guys. If you’re willing to begin email marketing, you need to realize it ain’t all sunshine and rainbows. It’s a tough business to be in, but boy is it worth it. I’m in a unique position where I’m truly free to do whatever I want with the abundance of time I have. Financial freedom is one of the most liberating feelings. Getting paid to sleep, that’s priceless.
Let me know your opinions below in the comment box. Also share this with your friends on Facebook, Twitter, etc.
Thank you 
One quick way to fail in WordPress and blogging is trying to learn the hard way - by searching for free videos and tips. That's like trying to complete a HUGE jiggsaw puzzle, for which the pieces always don't fit.
There's a better solution though...
Kim Castleberry and her team have worked hard to assemble great collection of video tutorials that you can download and get started with right now. Most of them even include transcripts in case the text format works better for you! Everything was created with the absolute beginner in mind, so you'll never feel like you're listening to a rambling tech geek. Download the videos
About Harvey M.
Hi and welcome to my blog. My name is Enstine Muki. I'm developer and owner of 
Hi Harvey
This is really great knowledge shared, I really don’t see any reason why if a person is sincere and working with great commitment, he or she cannot sail through with this.
Thanks for sharing this great piece of information.
Sapna
Sapna recently posted..A Day In Naive Bloggers Life – Part 3(Infographics)
Glad you enjoyed it, Sapna!
Hi Enstine and Harvey,
What!!! You mean I can’t have instant success. Darn it!
I know when I started I probably ditched my list at least five different times. I was being told to build a list, build a list. Okay great but what do I do with that list. I would get them on my list yet never email them because I didn’t know what to say. I didn’t want to sell sell sell because I personally find that annoying so I’m sure as heck not doing that to anyone else.
It wasn’t until I started learning about how important the relationships are online that I was able to start just being myself with my list. They appreciate that so much more so that when you do recommend products they will be much more responsive.
Great breakdown of what it takes and you’re right, if we don’t have all the qualities above then it’s going to be a tough road ahead. Here’s to total dedication.
Merry Christmas you two.
~Adrienne
G’day Adrienne,
I’m really glad to see you stuck with your list. Hopefully now or in the near future you’ll realise what an excellent choice that was.
I agree that building a relationship on an intimate level with your list is the most important thing to do in email marketing. I’ve written about it a number of times on my blog.
Have an excellent Christmas!
Hey Harvey,
Thanks for keeping the warmth on my blog. I had a Christmas eve church service so I’m just coming back and it’s exactly 23:52 here.
I’m on Adrienne’s list and just wish must of these list owners just do same.
Hope you guys are feasting with the sense of the day
It’s almost midday here in Australia! Looking forward to a big Chrissy feast this evening.
Adrienne, I’ll be sure to check out your system and if you’d like could give you some advice.
Hey Adrienne,
Thanks for stopping by with a comment.
Hope you enjoy your holidays with family
Email marketing is really excellent way to make money but it`s not different from other works. Like others it demands lots of work and time. There are different ways you can start building list.
BTW nice post. Thanks for sharing.
~@Khajamoin1
Khaja moin recently posted..Dofollow Forums List to Increase Blog Traffic
This was helpful as I am setting a goal to start my list this year with an eBook that I need to finish soon. Making money online is not easy nor does it happen quickly for the majority of people. Glad to see you pointed that out too.
Lisa recently posted..Follow Friday Is Back and Newly Redesigned
Hi Lisa,
All the best for your future eBook! What’s it on? I may have to grab a copy.
Harvey
It will be on Social Media , the best uses, etc.
Lisa recently posted..Follow Friday Is Back and Newly Redesigned
I must remember to check it out then. My social media presence is poor to say the least and I know how lucrative social media marketing can be. Looking forward to it!
Hey Harvey,
Email marketing is here to stay for sure.
I remember when Frank Kern made like 200 grand in 3 months from a list of like 6000 people. I was blown away. But of course Frank has some powerful lists.
Some say that the money is in the list but I have to agree with Mike Dillard on that who says : The money is in the relationship with that list.
thnx for the share!
Akos
Frank is an inspirational to us all. Thanks for stopping by.
Email marketing is awesome! Thanks for the useful information about email marketing! Like this post
Email Marketing takes work. Thank you for the excellent insight on what email marketing really is. You’re a wonderful inspiration for those aspiring to be just like you.
Connor Harley recently posted..6 Cheap Ways to Travel the World
Hi Mark,
Thanks for posting both sides of this profession. A while ago I started out as a newbie, and to be frank I am still learning. When I started, I didn’t have a clear understanding of how difficult it can be. On the positive side, I’m getting better.
It’s true that in order to make money online you have to be persistent! I believe having a right attitude and consistency pays off.
(dofollow)
Wade recently posted..Effects of Online News Submission to Generate New Website Visitors
Yes, email marketing is a good way to make money online. I’ve also made money from email marketing and the success rate is very fast.
Omar Habib recently posted..7 Best DoFollow Blogging Community Sites That You Should Use
This is one of the term about which I am really very afraid of. Many times I thought about starting E-Mail marketing but never started.
Thanks for this awesome share.
I am going to build list for sure now.
(dofollow)
Kulwant Nagi recently posted..6 Questions Which You Should Ask Yourself Before Starting a Blog
It’s been said that 72% of people who purchase EM products will never take action, sadly. :/
Email Marketing is an old and gold method which can help you in many ways to earn. I have used this method to the maximum usage in all ways I can.
It may not help you soon, but surely once in a long run it will make you rich.
Shathyan Raja recently posted..Rumour or Real ?? Samsung Galaxy S 4 release date is March 4, 2013 at Pyeongchang, Korea
Interesting. I think I might join this niche and line of work. Time to google this up and see what I can make out of myself.