Obviously, not everyone who blogs is in it to make money. Some just like to write, some use it as a way to vent, and others just feel like they have something to say. So, if you are one of those people, this post may not be for you. For those who do, however, want to make some dough from their blogging efforts, then stay tuned. Following are 5 top reasons your blog doesn’t make money.
1 – You don’t post regularly
If you want to make some serious cash off of your blog, then you need to be posting once per day, 5 days per week. While this is not a hard an fast rule, I do believe that regular posting will lead to an increase in traffic, which will only lead to an increase in revenue. So while posting everyday may not be necessary for everyone, you should — at the very least — have a regular posting schedule that you are following without fail. Plus, as an added bonus, the more often you post, the more often Googlebots will return to your site, which will increase your ranking.
2 – Your post quality is poor
It isn’t enough to just post every day. Your posts should be of excellent quality, giving value to those who read it. It should also be free of typographical, spelling, and grammatical errors as these will only distract your readers away from the content. Your posts should also be properly organized, well-written, and original. Your readers are taking valuable time out of their day to read your post, so they deserve the best you can give them. Repeat visitors are the lifeline of your blog and it’s money making power.
3 – You are not building backlinks
Backlinks are another way to boost your search engine rankings and drive additional traffic to your post. Commenting and guest posting on other blogs are a great way to build backlinks because both give you an opportunity to include a link to your blog, or a specific post, when published. As an added way to help drive traffic, you should focus primarily on other blogs that are similar to your own or at least have some content that relates to yours.
4 – You are not bookmarking your posts
Every time you hit that publish button, you should be sharing your post on all the major social bookmarking sites. Some of the bigger, more popular sites include Digg, Reddit, Delicious, and StumbleUpon. While there is always debate about the relative value of these sites, it takes very little time to add your post to them, so even a little uptick in traffic is worth the effort. In addition, you are creating quality backlinks that will help your ranking.
5 – You are not leveraging social media
What is true for social bookmarking is also true for social media. Every post that gets published on your blog should be shared across your social media accounts. The obvious biggies are Facebook, Twitter, Google+, and Pinterest. However, other social media sites that can be equally as valuable include Instagram and LinkedIn. You should also consider blogging communities like BlogEngage, BizSugar, and Blokube as well.
What say you? What did I miss? What are some others ways that bloggers are missing out? I want to hear from you!
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