Repeat visitors are readers who come to your blog more than once. Repeat visitors are important as it is a pointer to the fact that your blog keeps its value for your customers. This category of visitors form your marketplace. They love your contents and trust what you recommend. They are those that share your contents, comment, tweet and like your articles. Their constant visit and activities on your blog is what you need for your SERP improvement, more sales and more convincing social proof. But you are doing something that keeps them away. You may identify with one of these 10 points
1 – You blog for Search Engines
This is one of the biggest reasons your readers go and never come back. They don’t understand your sentences. You write for bots not for them. While optimizing your articles for search engines, you must primarily consider your human readers.
2 – No Comments Replies
Commenting on blogs is one of the ways to interact with blog owners. Your commentators will be encouraged to come back if you reply to their comments. You should also endeavor to personalize your replies as this makes them really feel recognized. I recommend using plugins that alerts them when they get replies to their comments. This is really powerful way to get repeat visitors.
3 – Too much ads
While blogging for money, you must be able to build money making strategies that will not stuff your blog with ads. This is a common error on most blogs and I get really pissed off when every breathing space is filled with some money generating object. Too many Adsense blocs and banners on your article is undeniably over doing it. Depending on the length of your article, a maximum of three advertising objects is recommended.
4 – “Loadibility”
I have come across some blogs that take centuries to load. I was thinking maybe these guys have their servers somewhere in their bedrooms with poor bandwidth or something is definitely wrong somewhere. I believe the webhosting technology we have today is advanced enough to assure fast loading websites. Except you are leaving under a rock, I don’t see why your blog is constantly heavy. If your webhosting company is below standards, Hostgator is confidently above the task.
5 – Free Poorly created theme
Today, as we speak, it’s quite possible to get well designed themes everywhere. Whether you are downloading a free theme or buying a premium template, it’s crucial to pay attention to the design aspects that encourage reading (fonts, colors, etc).
6 – Strange Language
Language as we know is one of the main reasons some folks are not blogging. Yes! I have a couple of guys around me who admire blogging but language remains their biggest stumbling block. However, I encourage them to use their language. You are free to blog in any language (English, French, Dutch, etc) and you must be able to properly mix your words and tenses so as not to frustrate your readers. If your readers don’t make sense out of your introduction, they are going to close your page.
7 – You mislead your readers
Some bloggers have the very nasty habit of curling their article titles just to attract clicks. If your article does not link to your title, you are never going to see me again on your blog
8 – Fake social proofs
Social proof is one of the things a lot of buyers consider before making their decisions whether or not to buy space on your blog. Some bloggers (especially newbie and struggling bloggers) buy fake Facebook likes, fake Twitter followers, fake comments, etc to fool their visitors. As soon as your visitors realize that you have faked these proofs, watch them go. You are constantly losing potential clients just by doing this.
9 – You recommend thrash to your readers
In their struggle to generate income from their blogs, some bloggers have been recommending garbage, crab products to their readers. This is danger pointer. Be sure to only recommend products you have tested or at least, products you really know produce results. Don’t sacrifice your visitors for a few commission earnings.
10 – Commentluv Plugin
This is one of the hottest WordPress plugins that encourages interactivity through blog commenting. It has a bundle of SEO benefits both to the blog owners and commentators. Many visitors will come back to your blog to leave a comment because of the benefits they get thanks to this plugin. While some bloggers are satisfied with the free version, I can encourage you to get the premium edition. This is absolutely worth the investment.
11 – Email replies
If you don’t reply to emails from your blog, I think that’s a serious issue.
So are you losing repeat visitors? what are your strategies to keep them coming back? Please comment below and let us know.
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